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Anglers bash Jeep's stream-splashing Super Bowl ad as irresponsible [USA TODAY]

FIAT CHRYSLER AUTO NV (FCAU)  More Company Research Source: USA TODAY
Last fiat chrysler auto nv earnings: 4/26 04:02 pm Check Earnings Report
PDF CLOSE When you make the most capable Jeep Wrangler ever, you could talk about it, or you could just let it speak for itself. The All-New 2018 Jeep Wrangler is featured in this ad. Whether it's powered by gasoline, diesel, batteries, or unicorn dust, if it can't do this, it's not a Jeep Wrangler. It's the foundation of the Jeep brand. (Photo: Fiat Chrysler Automobiles) CONNECT TWEET 5 LINKEDIN COMMENT EMAIL MORE Chris Wood of Washington, D.C., thought watching Super Bowl LII would be a nice way to relax with his sons. But when an ad flashed on the screen that depicted a Jeep churning along up a rocky creek, Wood, president and CEO of Trout Unlimited, was no longer relaxed. “I’m sitting on the couch enjoying Super Bowl Sunday,” said Wood, describing the feeling. “That ad suddenly came on and I almost couldn’t believe what I was watching.” The ad, which Jeep called Anti-Manifesto, [Read more]

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