Elon Musk sells US$5M in flamethrowers to fund tunnel company [Business News Network (BNN) Energy & Resources (Canada)]
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Source: Business News Network
Elon Musk sells US$5M in flamethrowers to fund tunnel company Anyone tracking the number of businesses Elon Musk is involved with can add one more to the list: merchandise. Specifically, a flamethrower. His tunneling startup, Boring Co., started selling a branded weapon online over the weekend. Thanks to the billionaire’s promotions on Twitter and Instagram, Boring Co. had taken orders for thousands of the US$500 flamethrower by Monday. The total now exceeds 10,000 units, worth US$5 million, said a spokesman for the company. Boring Co. plans to sell 20,000 flamethrowers. Musk embraced the unusual nature of his supervillian-esque side business. He joked on Twitter that the weapons would help in a zombie apocalypse but that he’s not secretly raising an undead army to generate demand. He changed his Twitter bio to “Zombie Defender.” The danger of selling a fire-emitting device and the lighthearted way Musk is treating the topic raised questions about whether it’s a joke and the legality
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