Apple says it will expand staff in Culver City, a sign of its growing entertainment ambitions [Los Angeles Times (CA)]
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Source: Los Angeles Times
Apple says it will expand staff in Culver City, a sign of its growing entertainment ambitions Apple said Thursday that it is ramping up its staff in Culver City as it looks to become a bigger player in Hollywood. The iPhone maker plans to grow the number of employees in Culver City to more than 1,000 people over the next three years, the company said. In January, Apple leased a four-story building near Culver City’s art gallery district, a property that HBO had once planned to lease. The company, which is based in Cupertino, Calif., is expected to spend $1 billion this year on original content, spending that will increase to $4.2 billion in 2022, according to venture capital firm Loup Ventures. Apple has landed high-profile deals with studios such as A24, which was behind the Oscar-winning film “Moonlight.” Programs include a drama about a morning show starring Steve Carell. Apple also has ordered a series called “My Glory Was I Had Such Friends,” starring Jennifer Garner. It will be
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