Salesforce CEO on Apple partnership: 'I have Apple in my veins' [CNBC]
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Source: CNBC
show chapters Salesforce's partnership with Apple may be new, but Marc Benioff has felt connected to the iPhone maker for decades, the Salesforce chief told CNBC on Tuesday. Having worked at Apple in the 1980s as a programmer, I have Apple in my veins, Benioff told Mad Money host Jim Cramer in an exclusive interview at Dreamforce, Salesforce's annual networking confab held in San Francisco. I'll tell you right now that it's so important to us to have this amazing new relationship with Apple and [CEO] Tim Cook , the ability to bring together Apple developers, Apple customers, our developers, our customers, and to show incredible new ways that you can connect with your customer, Benioff said. With the partnership, Salesforce will enable its mobile apps with Siri, Apple's voice assistant. In exchange, the customer relations giant will help build out its clients' mobile apps with specialized features for Apple devices. Leveraging the pow
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