Leading Cannabis Communications Agency Snags Former Aurora Cannabis IR Director [Forbes]
Aurora Cannabis Inc. - Common Shares (ACB)
Company Research
Source: Forbes
Rob KellyMarcus OleniukThe cannabis industry has considerably evolved since the legalization movement began nearly a decade ago, and a rising number of businesses spanning all sectors are enlisting more professional services that will allow them to stand out not only in the consumer market but also in capital markets. These market demands are not lost onMATTIO CommunicationsEarlier this year in April, the New York City-based agency tapped Rob Kelly, the former director of investor relations at Aurora Cannabis to lead its internal IR team. This strategic hiring decision signals both the maturity of the legal cannabis industry and the increasingly cutthroat competition for capital amongst companies that are aiming to expand their market share in this period of economic downturn. Cannabis startups that entered the industry five years ago are now fully in the growth phase of their business and are eager to showcase their attractive balance sheets and market dominance to new investors.Rosi
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- 2/16/24 - Form 6-K
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- ACB's page on the SEC website