Adobe Advertising Cloud Gets “Creative”
Adobe Inc. (ADBE)
Last adobe inc. earnings: 3/12 04:05 pm
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Source: Business Wire
New Self-Serve Platform Puts Marketers in the Driver’s Seat LAS VEGAS--(BUSINESS WIRE)-- Marketers continue to be challenged by siloed creative and media processes as well as disparate systems and platforms. At Adobe Summit, Adobe (Nasdaq:ADBE) today debuted several additions to Adobe Advertising Cloud, part of Adobe Experience Cloud, designed to remedy these issues. Advancements delivered today include Adobe’s new Advertising Cloud Creative and an expanded integration with Adobe Analytics Cloud. This press release features multimedia. View the full release here:https://www.businesswire.com/news/home/20180327005258/en/ Adobe’s new Advertising Cloud Creative is a self-serve platform that significantly expands Adobe’s Dynamic Creative Optimization (DCO) offering by giving marketers control over basic design elements—including advertising copy and assets used in display ads—to allow for the rapid rollout
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News
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ADBE
Earnings
- 3/14/24 - Beat
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