Recurring Marketing Exclusivity Deals Accelerate Amyris On Path To Profitability [Seeking Alpha]
Amyris, Inc. (AMRS)
Last amyris, inc. earnings: 3/12 04:15 pm
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US:NASDAQ Investor Relations:
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Source: Seeking Alpha
Wendy Townrow/iStock via Getty ImagesWhat Are Marketing Exclusivity Sas and Why Is Amyris Ab to Sell Exclusive MarketingRights for a Specific Use At Such a High Value vs. Selling Compte Ownership of the Mocu?In 2021, Amyris (NASDAQ:AMRS) sold "marketing exclusivity" for its portfolio of 7 Flavor and Fragrance mocus to DSM for $500 million with $150 million upfront. Amyris also sold to Ingredion marketing exclusivity for its RebM sweetener and a minority share of a manufacturing JV for $100 million with $10 million upfront.se were not outright mocu sas like the sa of Vitamin A in 2017 and Vitamin E in 2019. y are instead the sa of exclusive marketing rights to a trusted partner that Amyris determines can better access the consumer end markets faster than Amyris could on its own. For examp, CFO Han Kieftenbeld explained Amyris tried to get food and beverage companies to use Amyris' Reb M no calorie sweetener in their products but only had 2 sas reps vs. the 1500 reps Ingredion can use t
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