APEX Global Brands Expands Tony Hawk Globally Through the Addition of Several New Licensing Partnerships
Apex Global Brands Inc. (APEX)
Company Research
Source: GlobeNewswire
SHERMAN OAKS, Calif., Aug. 22, 2019 (GLOBE NEWSWIRE) -- APEX Global Brands (NASDAQ: APEX), a global brand ownership and marketing organization that manages, creates and elevates a growing portfolio of high-equity lifestyle brands, today announced the expansion of the Tony Hawk® brand through the addition of several new licensing agreements. These licensing opportunities range in categories from little and big boys' clothing to young men’s and men's clothing and accessories, and bring a focused approach towards the continued development of the street-skate fashion lifestyle globally. Star Ride Kids is the newest partnership. Founded in 1991, Star Ride Kids has become an industry leading children’s apparel manufacturer, with full time in-house teams of merchandising, design, sourcing, production, sales and operations professionals. Through a partnership with Tony Hawk®, Star Ride Kids will maximize the brand's growth in the little and big boys' apparel segments throughout North Ameri
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