Legalization leaves BC Bud behind – for now [Toronto Globe and Mail (Ontario, Canada)]
Aphria Inc. (APHA)
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Source: Toronto Globe and Mail
Open this photo in gallery A medical marijuana user rolls a joint of BC Bud in Vancouver on Nov. 8, 2012. John Lehmann Part of cannabis laws and regulations British Columbia for decades produced the majority of cannabis in Canada. Thousands of growers crafted potent strains, and the province’s weed became a brand: BC Bud. But legalization has brought upheaval. The market share of BC Bud is in sharp decline, eroded by competition. Large companies are moving in, and the small players who built the industry are fighting to stay in business. Locals see B.C. falling behind: More than half of Canada’s 133 licensed producers are based in Ontario; B.C. is a distant second, home to about a fifth of the total. In the summer, Courtland Sandover-Sly, a financial consultant for illicit market operators who are looking to enter the legal market, voiced his concern on Twitter: “B.C. should be very upset, as it is having its
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