Why Gen-X Women Will Not Be Aging Quietly [Forbes]
Blue Apron Holdings, Inc. (APRN)
Last blue apron holdings, inc. earnings: 4/29 06:15 am
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Source: Forbes
Call them resilient, call them adaptable, independent, innovative. Just don’t call them irrelevant. After weathering two crushing recessions throughout their careers yet still finding ways to break countless cultural barriers, Gen X women have absolutely no intention of heading into middle age quietly. Despite being historically overlooked by marketers, the entertainment industry and society at large, these women, now well into their forties and above, hold a significant amount of spending power. More specifically, “40 million 50+ American womenStacy LondonWhat Not To WearState OfAubrey HubbelNina CollinsThe WoolferMargit DetweilerTueNightThe TueNightersI spoke to these four women about how they’re breaking barriers, destigmatizing taboo topics and essentially forging a new, more informed path for those of us (aka, about half the population) who are already in or will one day enter this season of life.MORE FOR YOUSpring Health Notches A $190 Million Series C At A $2 Billion Valuation,
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