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Stock impact report

Kohl's cutting prices and increasing promotions to preserve market share [USA TODAY]

ASCENA RETAIL GROUP (ASNA) 
Last ascena retail group earnings: 6/10 04:06 pm Check Earnings Report
US:NASDAQ Investor Relations: ascenaretail.com/investors.jsp
Company Research Source: USA TODAY
Kohl's cutting prices and increasing promotions to preserve market share CLOSE Kohl’s is going to try out a new way to get you into their stores, and it doesn’t start with tempting you to buy items… but to return them. Buzz60 CONNECT TWEET LINKEDIN COMMENT EMAIL MORE Kohl’s shoppers can look for price cuts and other promotions Reacting to the retailer's worst showing in three years on comparable store sales – a critical measure of retailing performance – Kohl’s executives vowed Tuesday to lower prices to protect market share. “We know our customers are driven by value, and so we’re going to make the necessary changes to pricing and promotion to help drive that,” Bruce Besanko, Kohl’s chief financial officer, told analysts on a conference call. “We’re not going to lose out, as a consequence of pricing, to competitors.” But it may take an experienced eye to spot those bargains among Kohl’s widespread and all-but-constant array of promotions: Besanko said the coming adjustments to pricin Show less Read more
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