Athene Launches New “Game Changers” Campaign for Fall 2018
Athene Holding Ltd. Class A Common Shares (ATH)
Last athene holding ltd. class a common shares earnings: 2/18 07:00 am
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Source: Business Wire
PEMBROKE, Bermuda--(BUSINESS WIRE)-- Athene Holding Ltd. (“Athene”) (NYSE: ATH), a leading provider of retirement savings products, announced its fall 2018 brand campaign today. “At Athene, we are ‘Driven to Do More’ in all aspects of our work, and this campaign reflects our commitment to that ethos,” said Rodney Branch, Chief Marketing Officer of Athene. “The new campaign ads highlight Athene’s willingness to break free from conventional thinking and emphasize our commitment to being a trusted partner that offers better solutions in challenging times.” The ads depict financial professionals detaching themselves from the strings of a marionette, representing an escape from narrowmindedness and the imaginative thinking that differentiates Athene from other financial institutions. The “Game Changers” campaign builds on Athene’s previous “Driven to Do More” ads. The television ads will
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