Horizon Media, Altice USA Announce Performance+ to Help Marketers Link Business Results to Integrated Brand Sponsorships and More
Altice USA, Inc. Class A (ATUS)
Last altice usa, inc. class a earnings: 2/12 04:05 pm
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Source: GlobeNewswire
NEW YORK, Feb. 25, 2020 (GLOBE NEWSWIRE) -- Horizon Media and Altice USA (NYSE: ATUS) announce today Performance+, a first-to-market, innovative product to help advertisers map business outcomes against their media spend throughout the entirety of the marketing funnel – a media mix that now can include integrated sponsorships and performance media across the Altice News family of networks in one unified package. By partnering with Altice USA’s News and Advertising business, including a4 – which offers IP-based targeting of more than 64 million homes using linear and Connected TV inventory -- and news properties such as Cheddar, News 12, and i24NEWS, Horizon is now able to bring its clients full-funnel attribution that combines unique brand building integrations across local, national and international media. In an industry first, Horizon and Altice USA have announced that the pricing of all sponsorship packages will be closely linked to business outcomes that they deliver for bran
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News
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- Altice USA, Inc. (NYSE: ATUS) was downgraded by analysts at BNP Paribas from a "neutral" rating to an "underperform" rating. They now have a $1.00 price target on the stock.MarketBeat
ATUS
Earnings
- 2/14/24 - Miss
ATUS
Sec Filings
- 4/10/24 - Form SC
- 3/20/24 - Form 4
- 3/20/24 - Form 4
- ATUS's page on the SEC website