Miami HEAT Relies on Avid to Maximize Content and Drive Viewership
Avid Technology, Inc. (AVID)
Last avid technology, inc. earnings: 3/9 04:05 pm
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US:NASDAQ Investor Relations:
ir.avid.com/investor-relations
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Source: GlobeNewswire
BURLINGTON, Mass., Nov. 12, 2018 (GLOBE NEWSWIRE) -- Avid® (Nasdaq: AVID), the leading technology provider that powers the media and entertainment industry, today announced that the Miami HEAT has chosen Avid solutions to upgrade its production workflow. Powered by MediaCentral®, the team’s new workflow enables its production team to instantly retrieve and monetize archive footage and drive viewership by quickly producing high-quality content for its global audience. HEATV, the team’s internal production department, produces media content for the entire organization, including its arena, broadcast partner, social platforms, website and internal communications, as well as training and motivational videos for the team. Much of this content must be translated into multiple languages to cater to the team’s vast global fanbase. With more than 50 terabytes of proxy video in its system, the department needed to upgrade its storage infrastructure and asset management system to help it q
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