MarketWatch First Take: Third time’s a charm? Microsoft makes a risky gamble back into smartphones [MarketWatch]
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Source: MarketWatch
Opinion: Third time’s a charm? Microsoft makes a risky gamble back into smartphones The big surprise at Microsoft Corp.’s product peek Wednesday was a Surface tablet that also acts as a smartphone that seems to be targeted to corporate users. The new device, called the Surface Duo , is a tablet with two side-by-side displays that measure 5.6 inches each, and runs the Android operating system, not Windows. This will mark Microsoft’s third attempt in the smartphone market, after two costly failures, including a whopping write-down in 2015 when it shut down the mobile business it bought from Nokia, as one of the first big moves by then-new CEO Satya Nadella. With a year to go until its actual launch, there is still time for Microsoft MSFT, -1.77% to work on perfecting the device and there are still unanswered questions, such as its price and how much money the software giant is investing in it. But the big question at the moment for investors is: Will this be the first big mistake of
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