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Stock impact report

Build-A-Bear stock pops on stronger-than-expected holiday sales, and the promise of Baby Yoda [MSNBC.com]

Build-A-Bear Workshop, Inc. (BBW) 
Last build-a-bear workshop, inc. earnings: 3/11 06:45 am Check Earnings Report
Company Research Source: MSNBC.com
Is Baby Yoda good for business? We'll soon see. Shares of Build-A-Bear Workshop "We are pleased to have seen a positive shift in sales trend as the fourth quarter progressed leading into the peak holiday period and sales have continued to grow post-holiday with stronger gift card redemption levels and positive consumer response to our newest merchandise offerings leading us to increase our guidance for the year," Sharon Price John, Build-A-Bear's CEO, said in a statement. The company said it now expects total revenue for fiscal 2019 to be between $334 million and $338 million. Previously, Build-A-Bear had predicted that its total revenue would be flat to down in the low single-digit range. In 2018, the company reported total revenue of $336.6 million. In addition to strong gift card redemption levels and improved sales, Build-A-Bear will no doubt benefit in the 2020 fiscal year from Baby Yoda. John revealed a prototype of a new plush figure based on The Child character from Disney's " Show less Read more
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