Berkshire's Brooks Running unit adapts as the science of running evolves [Reuters (UK)]
Berkshire Hathaway Inc. New (BRK.B)
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Source: Reuters
Berkshire's Brooks Running unit adapts as the science of running evolves - Reuters 4 Min Read OMAHA, Neb. (Reuters) - Preventing injuries from running shoes is a science for Jim Weber, the chief executive of Brooks Running, a unit of Warren Buffett’s Berkshire Hathaway Inc. “The worst nightmare is to get injured,” Weber said in an interview during Berkshire’s recent annual shareholder weekend. “You can’t run the marathon you signed up for, or you take away the thing that makes you sane, that makes your day better,” he said. “We’ve always been based on the biomechanics of your body, and building shoes around that.” Weber, 59, became chief executive of the then money-losing Brooks in 2001, and quickly scrapped almost its entire product line, to focus only on running. Berkshire’s Fruit of the Loom unit bought Brooks’ parent Russell Corp in 2006, and Seattle-based Brooks was spun out as a separate company in March 2012. That left Weber reporting to Buffett, who could also call on guidance
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BRK.B
Earnings
- 2/26/24 - Beat
BRK.B
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- 3/22/24 - Form PX14A6G
- 3/15/24 - Form ARS
- 3/15/24 - Form DEFA14A
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