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Stock impact report

Famous Footwear Launches New Loyalty Program

Caleres, Inc. (CAL) 
Last caleres, inc. earnings: 3/12 04:10 pm Check Earnings Report
US:NYSE Investor Relations: investor.caleres.com
Company Research Source: Business Wire
Famously YOU Rewards recognizes customer loyalty through new customer-focused communications and a more rewarding program experience ST. LOUIS--(BUSINESS WIRE)-- Caleres (NYSE: CAL)(caleres.com) Famous Footwear today launched Famously YOU Rewards, a new and improved loyalty program that builds on its more than 20-year history of rewarding customer loyalty and delivering valuable savings when shopping for shoes. The new Rewards program is more personal and relevant to today’s customer by rewarding customers where and how they shop with Famous Footwear. “We saw a significant opportunity to improve how we connect with our customers. We’re increasing our focus on customer loyalty to ensure members feel valued, are rewarded with our best savings, and receive communications that are more engaging,” said Molly Adams, president of Famous Footwear. The new program branding features a Show less Read more
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