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Stock impact report

Selling with the enemy: Why rival retailers embrace Amazon.com [Reuters]

Chico's FAS, Inc. (CHS) 
Last chico's fas, inc. earnings: 2/27 07:02 am Check Earnings Report
Company Research Source: Reuters
Selling with the enemy: Why rival retailers embrace Amazon.com - Reuters 8 Min Read MADRID/NEW YORK (Reuters) - Chico’s FAS Inc warned in January that it would shutter at least 250 stores across its namesake brand, along with its White House Black Market and Soma labels. But the U.S. women’s clothing chain is expanding a different storefront - its Chico’s-branded micro site on Amazon.com Inc. The world’s largest online retailer now sells around 2,300 Chico’s styles, from crease-proof trousers to fine-knit sweaters, representing nearly six times more product offerings than when it started last May, Chico’s told Reuters. While that growth should entice any retailer, Chico’s is one of a growing number of clothing brands treading carefully. From Nike Inc and Under Armour Inc to Lands’ End Inc and Levi Strauss & Co, major brands are distributing clothing and accessories directly through Amazon.com, attracted by more than 100 million members of Amazon’s loyalty club Prime and its advanced d Show less Read more
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