How Salesforce's Marc Benioff Revolutionized The Software Industry [Investor's Business Daily]
Salesforce, Inc. (CRM)
Last salesforce, inc. earnings: 2/25 04:06 pm
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Source: Investors Business Daily
Consumer websites were taking off at the dawn of the internet in 1996. But cloud-computing pioneer Marc Benioff was already looking farther ahead. He saw the future in delivering software applications to businesses in a new way online. Benioff is chairman, co-CEO and founder of Salesforce.com ( CRM ). "I was intrigued by websites such as Amazon.com, which revolutionized the way consumers shopped," wrote Benioff, in a book he co-wrote with Carlyle Adler in 2009, " Behind the Cloud ." "I thought the internet would change the landscape for businesses, too." Benioff started Salesforce in 1999 with a "goal of making enterprise software as easy to use as a website like Amazon.com," he wrote. "That idea — to deliver business applications as a service over the internet — would change the way businesses use sophisticated software, applications and, ultimately, change the way the software industry works." Turns out Benioff was right. He not only built Salesforce into the world's No. 1 customer
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