Delta Air Lines Adds New Groups To Further Segment The Boarding Process [Forbes]
Delta Air Lines, Inc. (DAL)
Last delta air lines, inc. earnings: 4/22 07:00 am
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Source: Forbes
Delta's branded boarding process and colors Delta Air Lines Adding further data to the Vox hypothesis that there may be neither rhyme nor reason to aircraft boarding processes, Delta Air Lines announced today that it plans to expand the number of groups that it uses for boarding up from six to eight. The new boarding groups were announced today from Delta as part of a brand update that the airline is currently in the process of implementing. In addition to new numbers, each group will soon have a distinct color from Delta's approved palette. Underpinning Delta's entire new strategy is a move to boarding the aircraft by cabin rather than strictly by grouped zones. With the upcoming strategy, groups one through three will correlate with premium classes of service ranging from first class (branded as Delta One) down to premium economy (branded as Delta Comfort +). Group four will collect any remaining priority passengers while five through seven will take c
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DAL
Earnings
- 4/10/24 - Beat
DAL
Sec Filings
- 4/23/24 - Form 4
- 4/23/24 - Form 144
- 4/22/24 - Form 144
- DAL's page on the SEC website