How Disney Is Using VR To Help Guests Feel The Force Of Star Wars [Forbes]
Walt Disney Company (The) (DIS)
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Source: Forbes
How Disney Is Using VR To Help Guests Feel The Force Of Star Wars At Disneyland Paris scenes from Star Wars are projected onto a giant tower which becomes one of the world's biggest movie screens Before he passed away in 2004, John Hench, one of the original designers of Disneyland, claimed that the park in California was one of the first examples of virtual reality. “We were doing this 40 years ago,” he proclaimed. It is no exaggeration. Disney was so far ahead of the game when it comes to creating fantasy environments that it now uses VR as a tool to achieve its aims rather than an attraction in itself as it is in some theme parks. Disney specializes in taking your breath away in its parks. Just when you think you’ve seen it all, it ups the ante. One ride sees guests gliding past 3D screens and aiming cannons at them which appear to launch everything from baseballs to custard pies. Unlike most rides this one fights back meaning that you get blasted with bursts of air cleverly timed
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DIS
Earnings
- 2/7/24 - Beat
DIS
Sec Filings
- 4/17/24 - Form 8-K/A
- 4/9/24 - Form 8-K
- 4/3/24 - Form 8-K
- DIS's page on the SEC website