NFL Broadcasts And A Nod From 007: How Kris ‘Swagg’ Lamberson Is Changing The Gaming Creator Economy [Forbes]
Enthusiast Gaming Holdings Inc. (EGLX)
Company Research
Source: Forbes
From appearing on the cover ofSports IllustratedCall of Dutyew moments say more aboutCraig seemed as impressed by theirWhen pop superstar Billie Eilish, who wrote and sang the title song of new Bond flickNo Time To Die“I think you’re going to see a lot more of the traditional media trying to tap into [gaming],” Lamberson tellsForbesLamberson, an honoree on this year'sCall of Duty: WarzoneThursday Night FootballThat has made him one of the most subscribed and viewed Black creators on livestreaming platform Twitch, and brought in over 2.7 million followers to his YouTube channels. With revenues from those platforms, plus sponsorships like Beats and McDonald’s, merchandising and tournament winnings,“We're trying to take a gaming team to a place it's never been before.”—Kris Lamberson, 25, Professional Gamer at FaZe ClanLamberson’s success is representative of a broader trend: The audience for online video gaming content exploded during the pandemic, increasing 18% to 1.2 billion people i
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