Best Tips For DIY Facebook Ads That Work [Forbes]
Meta Platforms, Inc. - Class A (FB)
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Source: Forbes
Kate Harrison Contributor i Jul 16, 2018, 08:54pm #StartupLife Best Tips For DIY Facebook Ads That Work. Image: Shutterstock Organic traffic on Facebook is drying up for many small businesses, as the number of businesses paying for advertising increases. The number of advertisers on Facebook — over 6 million in the first quarter of 2018 — has impacted organically posted content dramatically, according to Wordstream’s Opportunity Calculator , with only 2% of fans seeing organic content. However, according to their analysis, spending even a small amount on Facebook ads can exponentially increase your reach. So: where should you begin — and what should you post to optimize engagement? Here is some of the best advice from small business owners who have enjoyed success on Facebook and are willing to share: Tip 1: Ad Copy Should Sound “Human” “ Facebook advertising takes minutes to set
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