How Much XR Can Munich Handle? [Forbes]
Meta Platforms, Inc. - Class A (FB)
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Source: Forbes
Charlie Fink Contributor i Opinions expressed by Forbes Contributors are their own. Consumer Tech I'm a former tech executive covering VR, AR and new media for Forbes. The third annual Augmented World Expo Europe (AWE EU) comes to Munich on October 18 and 19 th with more than 100 keynotes, sessions and panels, a press conference and two days of demonstration and booth tours. We are awash in evidence that the AR wave is cresting. 70% of companies in a recent Harvard Business School study said they are planning to integrate AR into their workflow. The big five tech companies, Apple, Google, Microsoft, Amazon, and Facebook, along with blue chip behemoths like Siemens, Airbus, Boeing, and AstraZeneca. Over 1 BN smartphones are now AR-enabled. 7.2 BN has been invested in the last twelve months, most of it in China. An attendee at the 8th annual Augmented World Expo discovers the magica
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