Instagram adds in-app checkout as part of its big push into shopping [MSN Money]
Meta Platforms, Inc. - Class A (FB)
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Source: MSN Money
Instagram adds in-app checkout as part of its big push into shopping Instagram took its next step to becoming a full-fledged commerce busins today, announcing that it is bringing a checkout feature to its mobile apps. With checkout, you can store your paymt information with Instagram to make purchas more quickly. In return, Instagram is charging retailers a selling fee. More than 0 brands will use checkout to start, including Nike, Adidas, Dior, H&M, MAC Cosmetics, Michael Kors, Oscar de la Rta, Prada, Uniqlo, Warby Parker, and Zara. Items eligible for in-app checkout now have a big blue “Checkout on Instagram” button below them. Tap it and you’ll be asked to provide your email addrs so that the seller can complete your order. From there, you ter your delivery information and paymt method, and after reviewing your details you can place the order. © Provided by Vox Media, Inc. Previously, completing a purchase on Instagram has required using a pop-up web view on the retailer’s site, wh
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