LaCroix lawsuit highlights confusion over what 'natural' means [MSN Money]
National Beverage Corp. (FIZZ)
Last national beverage corp. earnings: 3/5 04:45 pm
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Source: MSN Money
Duration: 03:14 5 hrs ago A lawsuit accuses popular sparkling water brand LaCroix of misleading customers by calling its product natural. The suit accuses LaCroix's parent company, National Beverage Corporation, of using non-natural flavorings and synthetic compounds. The company denies the allegations. The lawsuit comes as a growing number of foods promoted as natural face criticism. Anna Werner reports.
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- 4/9/24 - Form 144
- 3/8/24 - Form 8-K
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