Thanksgiving weekend shopping is down. Could be procrastination, analysts say [Los Angeles Times (CA)]
Forrester Research, Inc. (FORR)
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Source: Los Angeles Times
Thanksgiving weekend shopping is down. Could be procrastination, analysts say Fewer Americans shopped during the long Thanksgiving weekend this year than last year, and they spent less, according to data released Tuesday by the National Retail Federation trade group. This year, more than 165 million people shopped from Thanksgiving through Cyber Monday, which beat the NRF’s expectation of 164 million but fell short of the roughly 174 million who shopped during the same period last year. The average shopper’s spending total for the holiday weekend was lower this year — $313.29, down from last year’s $335.47. The figures cover both in-store and online shopping. NRF officials said consumer sentiment about a strong economy could mean shoppers are spacing out purchases instead of rushing to snag deals. They also noted that Thanksgiving was earlier than usual this year, which means there’s more time between Thanksgiving and Christmas, so shoppers may yet pick up the pace. “Almost across the
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