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Stock impact report

Adhera Therapeutics Selects IQVIA’s OCE Technology Platform to Support Commercial Excellence

IQVIA Holdings, Inc. (IQV) 
Last iqvia holdings, inc. earnings: 4/28 07:00 am Check Earnings Report
US:NYSE Investor Relations: ir.iqvia.com
Company Research Source: Business Wire
Innovative Technology enables the pharmaceutical industry to transition to an orchestrated commercial model DANBURY, Conn. & RESEARCH TRIANGLE PARK, N.C.--(BUSINESS WIRE)-- IQVIA™ (NYSE:IQV) today announced that Adhera Therapeutics Inc. (OTCQB:ATRX) has selected Orchestrated Customer Engagement (OCE), IQVIA Technologies’ transformational commercial platform, to build its commercial infrastructure and bring the company’s specialty drug innovations to patients. OCE accelerates a transformation in commercial engagement for life sciences companies by connecting functions, data, insights, and activities horizontally to break down silos and provide a holistic view of the customer. This gives the company and its clients, a streamlined, more valuable customer experience. Adhera Therapeutics will leverage the OCE technology platform to deliver more intelligent and actionable insight to its commercial Show less Read more
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