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Stock impact report

The Future Is Personalized: From B2B To B2Me [Forbes]

Gartner, Inc. (IT) 
Last gartner, inc. earnings: 2/4 06:00 am Check Earnings Report
US:NYSE Investor Relations: investor.gartner.com/investor-relations
Company Research Source: Forbes
Chief Marketing Officer forAptology.With Aptology, understand success at work and hire or pivot employees to success.gettyLet’s face it: The old ways of doing business to business (B2B) are going the way of the dodo, an extinction accelerated by the pandemic. In a remote world, businesses can no longer afford the glacial pace of discovery calls, and corporate clients are no longer willing to wait weeks or months for a transactional relationship to happen. They often want their user experience to be as streamlined as a business-to-consumer (B2C) transaction, featuring instant value and equally instant payment and delivery.B2B: Moving Away From Blindfolding And HandholdingPreviously, sales relationships for high-value corporate clients involved a lot of touch points to move leads through the sales funnel. Webinars, white papers, discovery calls, kick-off processes — these were all created with the intention of establishing “know, like, trust” touch points and strengthening the chance fo Show less Read more
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