Aurora Mobile Partners with Onion Global to Jointly Promote the Development of Next-Generation Lifestyle Brands
Aurora Mobile Limited - American Depositary Shares (JG)
Company Research
Source: GlobeNewswire
SHENZHEN, China, July 21, 2021 (GLOBE NEWSWIRE) -- Aurora Mobile Limited (NASDAQ: JG) (“Aurora Mobile” or the “Company”), a leading mobile developer service provider in China, today announced that it has entered into a partnership agreement with Onion Global Limited (NYSE: OG) ("Onion Global") to jointly promote the development of next-generation lifestyle brands. By leveraging both parties’ experience and expertise in the new retail sector, Aurora Mobile will help Onion Global drive omni-channel marketing and distribution, monetize on brand curation and enhance the online shopping experience. Founded in 2015, Onion Global is a next-generation lifestyle brand platform that incubates, markets and distributes the world's fresh, fashionable and future brands ("3F brands") to young people in China and all across Asia. Onion Global has an extensive showcase of more than 4,000 brands sourced from 43 countries and regions, and features 23 categories of lifestyle products. With its unique
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