El Pollo Loco Selects Initiative to lead Digital Media Strategy
El Pollo Loco Holdings, Inc. (LOCO)
Last el pollo loco holdings, inc. earnings: 4/30 04:05 pm
Check Earnings Report
US:NASDAQ Investor Relations:
investor.elpolloloco.com/investor-relations
Company Research
Source: GlobeNewswire
COSTA MESA, Calif., July 20, 2020 (GLOBE NEWSWIRE) -- El Pollo Loco, Inc. (“El Pollo Loco” or “Company) (Nasdaq: LOCO), the nation’s leading fire-grilled chicken restaurant chain, announced today that Initiative will be the new strategic media agency of record after a competitive pitch process. Initiative will be responsible for media planning and buying across all media channels, including television, radio, print, out-of-home, search, social, display, online video and streaming audio, with a $30MM media budget. El Pollo Loco has set aggressive digital acquisition and conversion targets in 2020 and beyond. The company will leverage Initiative’s unique suite of tools and technology and focus on growing long-term digital sales by building differentiation in the marketplace. “In the past year and a half, we’ve gone from spending 5% on digital media to over 30% of our total media budget. In 2020, sales from our digital channels have tripled versus same period year ago and we
Show less
Read more
Impact Snapshot
Event Time:
LOCO
Last Price
Price Change
Price Change%
Volume Shares
Max Up
Max Down
%
Volume Ratio
Performance Comparison
Updated
Event Day
Stock performance from the time of news release until the following 4pm ET market close
|
Last price at news event
|
Since Event
Multi-day stock performance from the time of the news release
|
---|---|---|
EVENT DAY
Stock performance from the time of news release until the following 4pm ET market close
|
LAST
PRICE AT NEWS EVENT |
SINCE EVENT
Multi-day stock performance from the time of the news release
|
Last Price | ||
VWAP | ||
High:
|
Max Up |
High:
|
Low:
|
Max Down |
Low:
|
%
|
Post news range |
%
|
|
Price change |
|
|
Price Change Percentage |
|
|
S&P 500 (SPX) |
|
%
|
Volume ratio |
%
|
Volume | ||
Ticks | ||
|
Avg transaction size |
|
Don't Miss Out On The Next BIG Stock Move
Event day
Event Day Chart will not be displayed beyond 90-day period of the event
Performance since event
Time And Velocity Analysis
Be the first to know
Opt in for alerts from News Quantifed
Sign Up Today
Opt-in for
LOCO alerts
Learn More With NQ
Reading the Impact Report
Help Me Understand This Data
Help Me Understand This Data
How NQ Works
What is news-based trading?
And why is it so successful?
And why is it so successful?
Movers & Shakers
The biggest gainers and losers and WHY it moved
LOCO alerts
High impacting El Pollo Loco Holdings, Inc. news events
Weekly update
A roundup of the hottest topics
LOCO
News
- El Pollo Loco Announces Exciting National Burrito Day Offers: $0 Delivery Fees on April 1st and BOGO on April 4th [Yahoo! Finance]Yahoo! Finance
- El Pollo Loco Announces Exciting National Burrito Day Offers: $0 Delivery Fees on April 1st and BOGO on April 4thGlobeNewswire
- Adults with autism faced ‘torture' at this L.A. group home. Their moms want justice [Los Angeles Times (CA)]Los Angeles Times
- El Pollo Loco (LOCO) Q4 Earnings Match Estimates, Revenues Top [Yahoo! Finance]Yahoo! Finance
- El Pollo Loco Holdings, Inc. (NASDAQ:LOCO) Q4 2023 Earnings Call Transcript [Yahoo! Finance]Yahoo! Finance
LOCO
Earnings
- 3/7/24 - In-Line
LOCO
Sec Filings
- 3/8/24 - Form 10-K
- 3/7/24 - Form 8-K
- 2/14/24 - Form SC
- LOCO's page on the SEC website