Amazon just launched a mini version of its cashier-less Go store in Seattle [The Verge]
Macy's Inc (M)
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Source: The Verge
This model of Go store could be the type Amazon brings to airports Amazon today announced the launch of a new variety of its cashier-less Go store that’s much smaller than a standard one. The company is referring to it as a small-format Go store, and it’s a freestanding construction with its own enclosed ceiling, which is where it places a majority of the cameras and sensors used to track shoppers and determine when an item has been taken off the shelf. Amazon says this version, located on the sixth floor of the Macy’s building at 300 Pine Street in downtown Seattle, measures about 450 square feet and serves mainly pre-made breakfast, lunch, and dinner items, as well as beverages and snacks. A typical Go store is much larger, usually serving a wider variety of pre-made food, as well as household supplies, groceries, and in some cases, alcohol. It’s clear this small-format version is Amazon’s way of getting Go stores into much more constrained spaces, like malls and perhaps
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