Baby Nancy, the first ‘black’ doll, woke the toy industry [Los Angeles Times (CA)]
Mattel, Inc. (MAT)
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Source: Los Angeles Times
Baby Nancy, the first ‘black’ doll, woke the toy industry This month marks the Barbie doll’s 60th birthday, with a lot of attendant hoopla. Target has launched a commemorative “girl power” collection. New coffee table books trace the doll’s fashion savvy, and Mattel is issuing a new line of birthday Barbies. Barbie deserves her party, but that celebration has overshadowed another doll anniversary that is arguably more relevant to our cultural moment. Fifty years ago this month, Baby Nancy made her debut at the American Toy Fair. A 13-inch black baby doll, Nancy transformed what was racially acceptable in Toyland. The revolutionary doll’s manufacturer was a newcomer to the trade: Shindana Toys. Nancy was its maiden doll, a product of the rebirth of Los Angeles after the 1965 Watts rebellion. That October, two months after the riots, Robert Hall and Louis Smith, two black civil rights activists working in Watts, founded Operation Bootstrap Inc. — a not-for-profit community development a
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