McDonald's Drops Popular Breakfast Items in the U.K. Could It Happen Here? [TheStreet.com]
McDonald's Corporation (MCD)
Last mcdonald's corporation earnings: 4/30 06:58 am
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Source: TheStreet.com
McDonald's MCD fans in the United Kingdom woke up to the sad news that several are permanently leaving the menu. Bagels and breakfast wraps will no longer be sold by the country's roughly 1,300 locations. "Good news: You can get a McMuffin for 99p [pence] today via the McDonald's App," McDonald's U.K. wrote on Twitter ( ) -. "...you're still thinking about the bad news, aren't you?" These items' disappearance had already been picked up by the most loyal breakfast fans days earlier — some speculated that it was a temporary removal as McDonald's was preparing to launch something new. (The chain is currently focusing its attention on ingratiating into the hearts of U.K. and the U.S. consumers.) But in a short statement attached to the tweet, McDonald's confirmed that "despite speculation and following a trial speculation period, Breakfast Bagels & Breakfast Wraps will not be returning to the menu." It did not provide a serious reason for the decision (the statement says that "this is
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MCD
Earnings
- 2/5/24 - Beat
MCD
Sec Filings
- 4/23/24 - Form 144
- 4/23/24 - Form 4
- 4/18/24 - Form PX14A6G
- MCD's page on the SEC website