What Will The New Faux McDonald's in Russia Look Like? [TheStreet.com]
McDonald's Corporation (MCD)
Last mcdonald's corporation earnings: 4/30 06:58 am
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Source: TheStreet.com
It might sellBig Macs and fries(MCDGet McDonald's Corporation ReportThat is, at least, what is going to happen in Russia after the Golden Arches'protracted exitinvasionThe iconic American chainfirst cameEven as hundreds of companiesstarted leavingIt first temporarily closed all its Russian locations only two weeks after the invasion started.As casualties grew to thousands and the assault on most Ukrainian cities continued, McDonald's remaining in the country became an increasingly damaging PR move.What Exactly Does 'De-Arching' Mean?By May 19, the company announced that it hadstruck a dealThe company, which already operates around 25 McDonald's restaurants in Siberia, will be required to rebrand so as to not be associated with the brand.McDonald's will still, however, retain its trademark in the country."The Company intends to initiate the process of 'de-Arching' those restaurants, which entails no longer using the McDonald’s name, logo, branding, and menu, though the Company will con
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MCD
Earnings
- 2/5/24 - Beat
MCD
Sec Filings
- 4/18/24 - Form PX14A6G
- 4/9/24 - Form PX14A6G
- 4/8/24 - Form DEFA14A
- MCD's page on the SEC website