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Stock impact report

NBA strikes sports betting deal with MGM as official partner [Reuters]

MGM Resorts International (MGM) 
Last mgm resorts international earnings: 4/30 04:15 pm Check Earnings Report
US:NYSE Investor Relations: investors.mgmresorts.com
Company Research Source: Reuters
NBA strikes sports betting deal with MGM as official partner | Reuters 3 Min Read NEW YORK, July 31 (Reuters) - The National Basketball Association on Tuesday announced its first-ever official sports betting partner, MGM Resorts International, with the league agreeing to sell its official game data to the casino operator for undisclosed terms. ESPN reported the deal is for three years and $25 million, citing unnamed sources. Reuters could not independently confirm those details. The agreement also calls for MGM and NBA to cross-promote each other’s brands on their various platforms. “Clearly, this created a new sponsorship opportunity for the NBA,” said Jeffrey Boyle, senior manager of audit firm EisnerAmper’s sports and entertainment practice. The deal is also non-exclusive for the NBA, meaning it can still sell its data and brands to other casinos and sports betting operators, though only MGM will be its “official gaming partner.” The deal is a big development in the emerging U.S. l Show less Read more
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