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Stock impact report

MoneyLion Appoints Cynthia Kleinbaum As Chief Customer Officer [TheStreet.com]

MoneyLion Inc. Class A (ML) 
Company Research Source: TheStreet.com
MoneyLion Inc. ("MoneyLion") ( ), a leading digital financial services and lifestyle content platform, announced today that Cynthia Kleinbaum has been appointed Chief Customer Officer. Cynthia will oversee key aspects of MoneyLion's marketing efforts including customer acquisition, cross-selling initiatives and customer retention while working closely with Jeff Frommer, Chief Content Officer of MoneyLion. Kleinbaum is an award-winning marketing executive with over 20 years of experience in reimagining how companies engage customers to accelerate growth. Prior to joining MoneyLion, Kleinbaum held numerous leadership roles within Walmart ( ) - . Most recently Kleinbaum served as Vice President of Marketing for Walmart+, Mobile Apps and Online Grocery, where she was responsible for the adoption of digital services that redefined the company's competitive positioning as an omnichannel retailer. Prior to Walmart, Kleinbaum used her unique expertise in both brand and performance marketing Show less Read more
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