The CEO of this $2 billion food start-up still helps out with deliveries [CNBC]
Morgan Stanley (MS)
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Source: CNBC
Next time you order take out, take a moment to register the delivery driver — they could just be kind of a big deal. At least, that's the case at Deliveroo, where co-founder and CEO Will Shu still regularly delivers food to customers near his home in Notting Hill, London . What started out as necessity for the former Morgan Stanley investment banker-turned-entrepreneur has now become an important part of his strategy, Shu told CNBC Make It in Singapore . At first, I didn't really have a choice; it wasn't like I decided to do it, Shu said, referring to the eight months he spent as a delivery driver when he and childhood friend, Greg Orlowski, first launched Deliveroo back in 2013. Deliveroo Will Shu, co-founder and CEO of Deliveroo I funded it with my own money in the beginning, so you just do everything. But, five years on, Shu still delivers once every two weeks despite sitting at the helm of a $2 billion company.
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