UPDATE 2-Volkswagen's biggest brand to by-pass Paris auto show [Reuters]
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Source: Reuters
Volkswagen's biggest brand to by-pass Paris auto show | Reuters 5 Min Read BERLIN/PARIS (Reuters) - Volkswagen ( VOWG_p.DE ) will not display its core brand at the Paris motor show this year, the latest and most prominent carmaker to swerve the biennial industry gathering. Europe’s largest automotive group has scaled back brand presentations at traditional car shows, including Detroit and Frankfurt, since the VW emissions scandal erupted in 2015. This has partly been seen as a cost-cutting measure for VW which has been reducing spending to counter the multi-billion dollar costs of dealing with the fallout of cheating diesel emissions tests, but it also mirrors a wider sector trend. Jean-Claude Girot, the head of the Paris show organizers told Reuters his department has an agreement with VW that the German brand will take a stand at the next exhibition in 2020. “This is a one-off decision rather than a permanent loss of interest on VW’s part,” Girot said. “When a brand decides not to
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