Former Pepsi/Frito-Lay Marketing Executive and Georgia State Professor Mike Wien Releases the 19th Annual Irreverent Super Bowl Ad Review
PepsiCo, Inc. (PEP)
Last pepsico, inc. earnings: 4/28 06:03 am
Check Earnings Report
US:NYSE Investor Relations:
pepsico.com/investors
Company Research
Source: PR Web
ATLANTA (PRWEB) February 02, 2018 As he has for the past 19 years, Mike Wien taps his marketing moxie to release a Monday morning review of commercials broadcast during the 2018 Super Bowl. With more than 111 million anticipated viewers of this year's big game, advertising airtime will exceed $5 million per 30-second commercial. In an effort to stimulate thoughtful conversation about what constitutes effective marketing, Wien evaluates the commercials on these three important criteria:1. Did the creative break through the clutter of incredibly talented advertising? (Many polls are just popularity contests and stop there.)2. Was the message relevant and did it reflect positively on the brand?3. While the viewers might remember the commercial, will they correctly remember who paid more than $5 million to get their message out to the masses?Brands like M&Ms (Mars), Doritos & Mountain Dew (PepsiCo), and Pringles (Kellogg) have released teaser ads this year to stoke anticipation for their
Show less
Read more
Impact Snapshot
Event Time:
PEP
Last Price
Price Change
Price Change%
Volume Shares
Max Up
Max Down
%
Volume Ratio
Performance Comparison
Updated
|
Event Day
Stock performance from the time of news release until the following 4pm ET market close
|
Last price at news event
|
Since Event
Multi-day stock performance from the time of the news release
|
|---|---|---|
|
EVENT DAY
Stock performance from the time of news release until the following 4pm ET market close
|
LAST
PRICE AT NEWS EVENT |
SINCE EVENT
Multi-day stock performance from the time of the news release
|
| Last Price | ||
| VWAP | ||
|
High:
|
Max Up |
High:
|
|
Low:
|
Max Down |
Low:
|
|
%
|
Post news range |
%
|
|
|
Price change |
|
|
|
Price Change Percentage |
|
|
|
S&P 500 (SPX) |
|
|
%
|
Volume ratio |
%
|
| Volume | ||
| Ticks | ||
|
|
Avg transaction size |
|
Don't Miss Out On The Next BIG Stock Move
Event day
Event Day Chart will not be displayed beyond 90-day period of the event
Performance since event
Time And Velocity Analysis
Be the first to know
Opt in for alerts from News Quantifed
Sign Up Today
Opt-in for
PEP alerts
Learn More With NQ
Reading the Impact Report
Help Me Understand This Data
Help Me Understand This Data
How NQ Works
What is news-based trading?
And why is it so successful?
And why is it so successful?
Movers & Shakers
The biggest gainers and losers and WHY it moved
PEP alerts
High impacting PepsiCo, Inc. news events
Weekly update
A roundup of the hottest topics
PEP
News
- Meet the 2024 Influencers [Yahoo! Finance]Yahoo! Finance
- PepsiCo (PEP) Q1 Earnings on the Horizon: Analysts' Insights on Key Performance Measures [Yahoo! Finance]Yahoo! Finance
- GRANDMA'S® Cookies Celebrates its New Look with Remix from Hip-Hop Legends Salt-N-Pepa and Gives One Lucky Winner $10,000 [Yahoo! Finance]Yahoo! Finance
- PepsiCo Stock: Buy, Sell, or Hold? [Yahoo! Finance]Yahoo! Finance
- GRANDMA'S® Cookies Celebrates its New Look with Remix from Hip-Hop Legends Salt-N-Pepa and Gives One Lucky Winner $10,000PR Newswire
PEP
Earnings
- 2/12/24 - Beat
PEP
Sec Filings
- 4/15/24 - Form PX14A6G
- 4/12/24 - Form PX14A6G
- 4/11/24 - Form PX14A6G
- PEP's page on the SEC website