Kobe Bryant's $6M investment in sports drink now worth $200M [ABC News]
PepsiCo, Inc. (PEP)
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Source: ABC News
An investment made by Kobe Bryant has yielded more than 30 times its money in fewer than four-and-a-half years. On Tuesday, Coca-Cola announced it purchased a minority stake in sports drink BodyArmor. Bryant made his first investment in the brand, for roughly 10 percent of the company, in March 2014, putting in a total of roughly $6 million over time. Based on the valuation of the Coca-Cola deal, his stake is now worth approximately $200 million, sources told ESPN. Bryant is now the fourth largest investor in the brand, marketed as a healthier competitor to Gatorade, behind the brand's co-founder Mike Repole, Coca-Cola and Keurig Dr Pepper. When he invested in BodyArmor, the brand had just come off a year of $10 million in sales. BodyArmor is projected to top $400 million in sales in 2018. sc Bryant, who earned $328 million on the court in his 20-year NBA career and a similar amount off of it over that time, announced his investment in BodyArmor on the sam
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