PepsiCo’s purchase of SodaStream tackles two global challenges at once [DailyFinance (AOL.com)]
PepsiCo, Inc. (PEP)
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Source: DailyFinance
Pepsico’s ( PEP ) decision to acquire home carbonated beverage maker SodaStream ( SODA ) for $3.2 billion takes on two global problems at once — sugar and plastic. In recent years, consumers have become more health conscious, and their preferences have shifted away from sugary soft drinks toward healthier options such as sparkling water or lower calorie soft drinks that use natural sweeteners. “SodaStream allows consumers to customize their own beverages to create not only flavors – but potentially sugar levels — to suit their needs, helping PepsiCo better meet consumer’s needs for products which are not only healthier but do not compromise on taste,” Melanie Felgate, Senior Consumer Insights Analyst at GlobalData, said in a statement. RELATED: PepsiCo brands 10 PHOTOS PepsiCo brands See Gallery PepsiCo brands Tostitos, prepared salsas, snack food UNITED STATES - SEPTEMBER 29: Bottle of Gatorade are display
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