Kendo Brands Teams with LiveArea as its Digital Design Partner
PFSweb, Inc. (PFSW)
Last pfsweb, inc. earnings: 3/12 04:05 pm
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Source: GlobeNewswire
Marc Jacobs Beauty, Ole Henriksen, and Kat Von D Beauty Get Makeovers ALLEN, Texas, Nov. 14, 2018 (GLOBE NEWSWIRE) -- LiveArea, a leading global commerce services provider and business unit of PFSweb (NASDAQ: PFSW), completed the redesign and launch of three online flagship stores in the Kendo Brands beauty portfolio: Marc Jacobs Beauty, Ole Henriksen, and Kat Von D Beauty. Kendo is a leading beauty brand incubator that creates or acquires brands and focuses on developing them into global powerhouses. In redesigning Marc Jacobs Beauty, LiveArea created an online store that mirrors the look and feel of the high-fashion brand, but adds a beauty dimension tailored to the purchase of cosmetics. For Ole Henriksen, LiveArea designed a new online store that reflects the brand’s refreshed direction. The product line was modernized and streamlined, so LiveArea translated the new branding to a vibrant online store and product showcase aligned with the brand’s look and feel. Kat Von D Beau
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