Couples are opting for eco-friendly weddings—and the industry is taking notice [Fortune]
Poshmark, Inc. - Class A (POSH)
Company Research
Source: Fortune
The wedding resource estimates that more than two-thirds of about 15,000 site users did or planned to incorporate eco-conscious touches, including secondhand decor, minimizing food waste and avoiding one-time use products. Nearly 1 in 3 said vendors should be more proactive in leading the way. After two chaotic years for the wedding industry, searches on Pinterest for thrifted weddings have tripled, and they've doubled for reuse wedding dress ideas, according to the site's 2022 wedding trends report. The online resale giant Poshmark said demand for secondhand wedding dresses is at an all-time high, especially for those costing $500 or more. Lauren Kay, executive editor of The Knot, said more venues, caterers and other vendors are taking notice. “A lot of vendors are really educating themselves on ways to be more sustainable in an effort to meet the demand,” she said. “We're seeing across the board much more interest and recognition around sustainability.” For example, Somethi
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