Kingston rapper's music video tells Coca-Cola to stop ripping off his trademark [CBC (Canadian Broadcasting Corporation)]
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Source: CBC
Kingston rapper's music video tells Coca-Cola to stop ripping off his trademark Brendan Richmond, aka B. Rich, had 12M views on his Out for a Rip video before legal demand to Coke A rapper from Kingston, Ont., has taken to YouTube to demand Coca-Cola stop jacking his catchphrase for a promotion on their bottles. Brendan Richmond, who uses the name B. Rich when he performs, found a Coke bottle with the phrase "Out for a Rip" printed on it in a Toronto grocery store last May. "It's kind of neat to see a thing that I created and here it is on this iconic product," he said. "But then, on the other side of it, it's a total bummer. Because that's my thing and nobody asked me if it was OK to go ahead and use that." Richmond published the music video for Out for a Rip on YouTube in November 2013 and it has more than 12 million views. Feeling like Coca-Cola had used his words, he decided to respond in-character with a new video, Out for a Sip , which he used to demand that the soft drink giant
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