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0.000892857142857124 0.000446428571428483 -0.000446428571428641 0 0.0035714285714285 0.00669642857142851 0.00834821428571418 0.00937499999999988
Stock impact report

Snap Partners With Shopify to Expand Its Advertising Ecosystem [The Motley Fool]

Snap Inc. Class A (SNAP) 
Last snap inc. class a earnings: 4/21 04:10 pm Check Earnings Report
US:NYSE Investor Relations: investor.snap.com/company-profile
Company Research Source: The Motley Fool
Snap Partners With Shopify to Expand Its Advertising Ecosystem Snapchat will gain access to thousands of smaller merchants. Snap ( NYSE:SNAP ) is teaming up with Shopify ( NYSE:SHOP ) to make it easier for smaller businesses to buy ads on its platform. The new feature lets merchants directly purchase and manage Snapchat Story ad campaigns on Shopify. Snap will become Shopify's third integrated ad partner after Facebook ( NASDAQ:FB ) and Alphabet 's ( NASDAQ:GOOG ) ( NASDAQ:GOOGL ) Google. Let's see how this new deal could help both companies over the long term. Snap finished the first quarter with 190 million daily active users (DAUs), compared with 191 million a year earlier. However, its average revenue per user (ARPU) continues to rise at an impressive rate. YOY = Year-over-year. Source: Snap quarterly reports. Snap is squeezing out more revenue per user with cheaper automated ads. That shift, which let advertisers buy their own ads, caused its total ad impressions to surge Show less Read more
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