Triton Digital Integrates audio CC’s AdPerform DSP with the a2x® Programmatic Marketplace
E.W. Scripps Company (The) - Class A (SSP)
Last e.w. scripps company (the) - class a earnings: 11/8 07:30 am
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Source: Business Wire
LONDON--(BUSINESS WIRE)-- Triton Digital®, the global technology and services leader to the digital audio and podcast industry and audio CC, an innovative provider of a DSP in the radio and audio sector, announced today a partnership, whereby audio CC’s AdPerform DSP is now integrated with Triton Digital’s programmatic audio marketplace, a2x®. The integration enables audio CC’s buyers to execute targeted, non-skippable, brand safe audio ad buys through both open marketplace and private marketplace deals. “We are pleased to partner with Triton Digital to provide our buyers with access to a wide array of premium digital audio and podcast inventory from around the world, including radio, sports, and online music services,” said Matthias Mroczkowski, Chief Sales Director, at audio CC. “We look forward to the increased reach and return on investment that access to the a2x marketplace will provide our buy
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