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As AI Agents Replace Search Engines, Capxel Introduces AI Search Optimization -- A New Category of Brand Intelligence [Yahoo! Finance]
Last alphabet inc. - class c capital stock earnings: 4/28 04:02 pm
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US:NASDAQ Investor Relations: abc.xyz/investor
TAMPA BAY, Fla. March 3, 2026 /PRNewswire/ -- Capxel, the AI-native data company helping enterprises expand through intelligence-driven products, today introduced AI Search Optimization (ASO) as a defined commercial discipline — a new category of brand intelligence designed to make enterprises visible to AI agents, recommendation engines, and retrieval systems that are rapidly displacing traditional search. While the digital marketing industry remains focused on optimizing for Google's 10 blue links, a fundamental shift is underway. Consumers are increasingly turning to AI assistants — ChatGPT, Gemini, Perplexity, Claude — for purchasing decisions, service recommendations, and information discovery. These systems don't crawl and rank pages. They retrieve, synthesize, and recommend. And the vast majority of brands are invisible to them. "Every company has an SEO strategy. Almost none have an ASO strategy," said Dominick Luna, Co-Founder / President of Capxel, who originated the AS
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