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OK, what's going on with LinkedIn's algo? [TechCrunch]
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She also changed her name to Michael, she told TechCrunch. She was partaking in an experiment called #WearthePants where women tested the hypothesis that LinkedIn's new algorithm was biased against women. For months, some heavy LinkedIn users complained about seeing drops in engagement and impressions on the career-oriented social network. This came after the company's vice president of engineering, Tim Jurka, said in August that the platform had “more recently” implemented LLMs to help surface content useful to users. Michelle (whose identity is known to TechCrunch) was suspicious about the changes because she has more than 10,000 followers and ghostwrites posts for her husband, who has only around 2,000. Yet she and her husband tend to get around the same number of post impressions, she said, despite her larger following. “The only significant variable was gender,” she said. Marilynn Joyner, a founder, also changed her profile gender. She's been posting on LinkedIn consist
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